on or being driven by large companies or government that is challenging entrepreneurs to make the impossible, possible. >> where do you get the money? who put up the x prize? >> the money, really, comes from a range of different groups, including individuals, and philanthropists and competitions or large corporations, progressive insurance or companies such as that, wanting to make a difference in the world. >> often, we assume this innovation has to be push by a government. >>guest: today, more than ever, we have individuals and small teams that technology literally the ability to do extraordinary things with artificial intelligence and robots and computing power at our fingertips, that only the governments are large corporations had. >> there is a difference with the incentive.